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Walmart

Forbes Global 2000 1962 #23 by revenue · WMT United States Consumer Retailing corporate.walmart.com

Walmart, Inc. engages in the retail and wholesale business.

Forbes Global 2000's description, shown to identify the company. We rate the name, not the business.

Evocativity EVOC : green
Mart clearly signals retail shopping
Brevity BREV : green
7 letters, 2 syllables. Up to seven letters is green, eight at two syllables too; up to ten yellow, eleven or more red.
Greppability GREP : green
Found inside 0 other dictionary words.
Googlability GOOG : green
Distinctive whole compound
Pronounceability PRON : green
Wal and mart read clearly
Spellability SPEL : yellow
Wal versus wall is uncertain by ear
Verbability VERB : red
No natural retail action verb
Nominology
73
All seven dimensions and .com ownership, weighted as set out on Methodology.
Fluency
100
Brevity and pronounceability only: the subset with published outcome evidence behind it.
PG grade
3 / 4
Graham's own four-step ladder.
Exact .com
Not owned
Shape
invented
Length
7 chars, 2 syllables
Distinctiveness
suggestive

This row is stitched from more than one source. Forbes Global 2000 supplied the company; fortune500 filled ticker.

Rubric version 2026.10.20-1, judged by gpt-6.1-sol (agent). This scores the name only. See Methodology.

These judged dimensions came from an AI agent working through the judging queue in a chat, on the same rubric the scoring pipeline sends. The agent passed the calibration exam before its work was accepted, and each batch it judged hid two names with known answers as a check. The model is named as the agent reported it.