Shopify
Unicorns 2004 · Public Canada B2B IT Software & Services shopify.ca
Shopify, Inc. is a global commerce company that provides essential internet infrastructure for commerce, offering trusted tools to start, scale, market, and run a retail busines...
Unicorns's description, shown to identify the company. We rate the name, not the business.
- Evocativity EVOC : green
- Shop plus -ify names the act
- Brevity BREV : green
- 7 letters, 3 syllables. Up to seven letters is green, eight at two syllables too; up to ten yellow, eleven or more red.
- Greppability GREP : green
- Found inside 0 other dictionary words.
- Googlability GOOG : green
- Only the company
- Pronounceability PRON : green
- Three syllables, reads as written
- Spellability SPEL : green
- Regular once shop is heard
- Verbability VERB : yellow
- The -ify ending invites it without it having caught
- Nominology
- 83
- All seven dimensions and .com ownership, weighted as set out on Methodology.
- Fluency
- 100
- Brevity and pronounceability only: the subset with published outcome evidence behind it.
- PG grade
- 1 / 4
- Graham's own four-step ladder.
- Exact .com
- Not owned
- Shape
- compound
- Length
- 7 chars, 3 syllables
- Distinctiveness
- suggestive
This row is stitched from more than one source. Unicorns supplied the company; forbes2000 filled year, domain, website, industry, one_liner, team_size, and subindustry.
Rubric version 2026.10.20-1, judged by claude-fable-5-1 (hand-run).
This scores the name only. See Methodology.
These judged dimensions were worked through by hand against the rubric rather than produced by the scoring pipeline. The model named above did the reasoning directly, one name at a time; the rubric and thresholds are identical, but this is not a pipeline result and a corpus run will replace it.