JD.com
Forbes Global 2000 1998 #273 by revenue China Consumer Retailing corporate.jd.com
JD.com, Inc. is a technology-driven E-commerce company, which engages in the sale of electronics products and general merchandise products, including audio, video products, and ...
Forbes Global 2000's description, shown to identify the company. We rate the name, not the business.
- Evocativity EVOC : yellow
- Dot com hints at online commerce
- Brevity BREV : green
- 5 letters, 1 syllable. Up to seven letters is green, eight at two syllables too; up to ten yellow, eleven or more red.
- Greppability GREP : green
- Found inside 0 other dictionary words.
- Googlability GOOG : green
- Distinctive complete domain
- Pronounceability PRON : red
- Initials require letter reading
- Spellability SPEL : green
- Letters and dot com are clear
- Verbability VERB : red
- Domain name resists verb use
- Nominology
- 55
- All seven dimensions and .com ownership, weighted as set out on Methodology.
- Fluency
- 40
- Brevity and pronounceability only: the subset with published outcome evidence behind it.
- PG grade
- 3 / 4
- Graham's own four-step ladder.
- Exact .com
- Not owned
- Shape
- invented
- Length
- 6 chars, 1 syllable
- Distinctiveness
- fanciful
Watkins SCRATCH flags
- Curse-of-knowledge
- Hard-to-pronounce
Rubric version 2026.10.20-1, judged by gpt-6.1-sol (agent).
This scores the name only. See Methodology.
These judged dimensions came from an AI agent working through the judging queue in a chat, on the same rubric the scoring pipeline sends. The agent passed the calibration exam before its work was accepted, and each batch it judged hid two names with known answers as a check. The model is named as the agent reported it.