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Salesforce

Fortune 1000 1999 #114 by revenue · CRM United States B2B Computer Software salesforce.com

Salesforce, Inc. engages in the design and development of cloud-based enterprise software for customer relationship management.

Fortune 1000's description, shown to identify the company. We rate the name, not the business.

Evocativity EVOC : green
Names the buyer and the function directly
Brevity BREV : yellow
10 letters, 3 syllables. Up to seven letters is green, eight at two syllables too; up to ten yellow, eleven or more red.
Greppability GREP : green
Found inside 0 other dictionary words.
Googlability GOOG : green
Only the company
Pronounceability PRON : green
Two plain words
Spellability SPEL : green
Spelled as heard
Verbability VERB : red
No verb form
Nominology
88
All seven dimensions and .com ownership, weighted as set out on Methodology.
Fluency
80
Brevity and pronounceability only: the subset with published outcome evidence behind it.
PG grade
3 / 4
Graham's own four-step ladder.
Exact .com
Owned
Shape
invented
Length
10 chars, 3 syllables
Distinctiveness
descriptive

Watkins SCRATCH flags

  • Restrictive
  • Tame

This row is stitched from more than one source. Fortune 1000 supplied the company; forbes2000 filled year, country, and one_liner and S&P 500 / GICS filled subindustry.

Rubric version 2026.10.20-1, judged by claude-fable-5-1 (hand-run). This scores the name only. See Methodology.

These judged dimensions were worked through by hand against the rubric rather than produced by the scoring pipeline. The model named above did the reasoning directly, one name at a time; the rubric and thresholds are identical, but this is not a pipeline result and a corpus run will replace it.