Alphabet
Fortune 1000 2015 #5 by revenue · GOOGL United States B2B Internet Services and Retailing abc.xyz
Alphabet, Inc. is a holding company, which engages in software, health care, transportation, and other technologies.
Fortune 1000's description, shown to identify the company. We rate the name, not the business.
- Evocativity EVOC : red
- Alphabet gives no specific technology-holding cue
- Brevity BREV : yellow
- 8 letters, 3 syllables. Up to seven letters is green, eight at two syllables too; up to ten yellow, eleven or more red.
- Greppability GREP : red
- Found inside 24 other dictionary words.
- Googlability GOOG : red
- Everyday noun owns the word
- Pronounceability PRON : green
- Familiar word reads clearly
- Spellability SPEL : green
- Standard dictionary spelling
- Verbability VERB : red
- No natural holding-company action sense
- Nominology
- 43
- All seven dimensions and .com ownership, weighted as set out on Methodology.
- Fluency
- 80
- Brevity and pronounceability only: the subset with published outcome evidence behind it.
- PG grade
- 2 / 4
- Graham's own four-step ladder.
- Exact .com
- Not owned
- Shape
- real word
- Length
- 8 chars, 3 syllables
- Distinctiveness
- arbitrary
This row is stitched from more than one source. Fortune 1000 supplied the company; forbes2000 filled year, country, and one_liner and S&P 500 / GICS filled subindustry.
Rubric version 2026.10.20-1, judged by gpt-6.1-sol (agent).
This scores the name only. See Methodology.
These judged dimensions came from an AI agent working through the judging queue in a chat, on the same rubric the scoring pipeline sends. The agent passed the calibration exam before its work was accepted, and each batch it judged hid two names with known answers as a check. The model is named as the agent reported it.