Airbnb
Fortune 1000 2009 · Public #357 by revenue · ABNB United States B2B Internet Services and Retailing airbnb.com
Book accommodations around the world.
Fortune 1000's description, shown to identify the company. We rate the name, not the business.
- Evocativity EVOC : green
- BnB directly suggests bed and breakfast stays
- Brevity BREV : green
- 6 letters, 1 syllable. Up to seven letters is green, eight at two syllables too; up to ten yellow, eleven or more red.
- Greppability GREP : green
- Found inside 0 other dictionary words.
- Googlability GOOG : green
- Distinctive complete coined compound
- Pronounceability PRON : yellow
- Initialism leaves the spoken sequence less immediate
- Spellability SPEL : yellow
- BnB abbreviation cannot be recovered reliably from speech
- Verbability VERB : green
- Airbnb a place is a natural booking verb
- Nominology
- 83
- All seven dimensions and .com ownership, weighted as set out on Methodology.
- Fluency
- 70
- Brevity and pronounceability only: the subset with published outcome evidence behind it.
- PG grade
- 1 / 4
- Graham's own four-step ladder.
- Exact .com
- Owned
- Shape
- compound
- Length
- 6 chars, 1 syllable
- Distinctiveness
- suggestive
This row is stitched from more than one source. Fortune 1000 supplied the company; yc-oss filled year, status, one_liner, and long_description, unicorns filled country, site+domain filled brand_name, and S&P 500 / GICS filled subindustry.
Rubric version 2026.10.20-1, judged by gpt-6.1-sol (agent).
This scores the name only. See Methodology.
These judged dimensions came from an AI agent working through the judging queue in a chat, on the same rubric the scoring pipeline sends. The agent passed the calibration exam before its work was accepted, and each batch it judged hid two names with known answers as a check. The model is named as the agent reported it.