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Exelon

Fortune 1000 1999 #189 by revenue · EXC United States Industrials Utilities: Gas and Electric exeloncorp.com

Exelon Corp. is a utility services holding company, which engages in energy distribution and transmission businesses.

Fortune 1000's description, shown to identify the company. We rate the name, not the business.

Evocativity EVOC : red
Excellence-like root gives no utility cue
Brevity BREV : green
6 letters, 3 syllables. Up to seven letters is green, eight at two syllables too; up to ten yellow, eleven or more red.
Greppability GREP : green
Found inside 0 other dictionary words.
Googlability GOOG : green
Distinctive complete coinage
Pronounceability PRON : yellow
Ex-el-on versus ex-ee-lon is uncertain
Spellability SPEL : red
Exelon versus Excelon is unclear by ear
Verbability VERB : red
No natural utility action sense
Nominology
45
All seven dimensions and .com ownership, weighted as set out on Methodology.
Fluency
70
Brevity and pronounceability only: the subset with published outcome evidence behind it.
PG grade
3 / 4
Graham's own four-step ladder.
Exact .com
Not owned
Shape
invented
Length
6 chars, 3 syllables
Distinctiveness
fanciful

Watkins SCRATCH flags

  • Spelling-challenged

This row is stitched from more than one source. Fortune 1000 supplied the company; forbes2000 filled year, country, and one_liner and S&P 500 / GICS filled subindustry.

Rubric version 2026.10.20-1, judged by gpt-6.1-sol (agent). This scores the name only. See Methodology.

These judged dimensions came from an AI agent working through the judging queue in a chat, on the same rubric the scoring pipeline sends. The agent passed the calibration exam before its work was accepted, and each batch it judged hid two names with known answers as a check. The model is named as the agent reported it.